What are the benefits of backlinks in search engine optimization?
A backlink refers to a link that leads from one webpage to another. Google and other major search engines consider a website’s backlinks as…
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Latest insights on digital marketing, analytics and online visibility.
What are crawlers? – SEO
In the world of search engine optimization (SEO), a crawler (Finnish: Indeksointirobotti) refers to a program used by search engines to traverse the internet,…
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What is Black Hat SEO and How to Avoid It?
When discussing hackers, you might have heard of Black Hat and White Hat hackers. The White Hat side represents those who operate within the…
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Year in the Marketing Agency: Lessons Learned
It’s been just over a year since I packed my bags, moved to Tampere, and switched from being a full-time entrepreneur to a role…
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Understanding Instagrams Algorithm 2023
While most social media platforms primarily rely on algorithms to display content to users, Instagram is no exception. The better you understand how Instagram’s…
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What does Facebook Marketing cost 2023?
The answer to this question is that there is no one right answer to how much a company should allocate to Facebook advertising. According…
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What results did I achieve with 18 months of SEO?
It’s time to update the blog with the results of the search engine optimization again. It’s been about six months since the last update.…
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How to do SEO-audit for a website?
Many website owners have surely pondered how their own site ranks and performs on Google. However, the best way to determine ranking and search…
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1 Year of SEO – The Results
It’s been 12 months since I officially began my search engine endeavors in the form of this blog. The last time I updated the…
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How to use Facebook target audiences?
I have probably mentioned Facebook’s target groups on the blog a few times. However, I haven’t delved into them deeply, so I’m thinking that…
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